Restaurants, wholesale and agriculture

Cultivate lasting growth: Reinvent your business and meet the future

At PwC, we use our industry knowledge and strategic insights to collaborate with businesses like yours. We’re dedicated to helping you develop effective strategies and build capabilities to achieve sustained growth and navigate future challenges with confidence.

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Growth strategies to navigate industry change

Restaurants

As cost pressures impact consumer traffic and food prices, restaurant competition continues to evolve. GLP-1 weight loss drug users, for example, report an 11% reduction in food purchases, especially in indulgent categories like high-calorie snacks and alcohol, indicating a shift in consumer eating habits.

This change presents an opportunity for restaurants to adjust their menus to include more low-calorie, nutrient-rich options — in line with the Trump administration’s push for improved food standards. Partnering with health organizations to certify these healthy choices could further attract health-conscious diners. Beyond the menu, value creation opportunities span the entire enterprise, from enhancing operational efficiency to boosting customer engagement through advanced technology.

  • Enterprise: Drive growth by optimizing your business portfolio, scaling operations and expanding into new regional or global markets.
  • Restaurant profitability and ROI: Rethink your menu offerings, streamline operations, optimize costs of goods sold (COGS) and refine construction methodologies to improve returns.
  • Customer: Use advanced technology (like AI) to improve the customer experience, strengthen brand loyalty and differentiate your brand.
  • Tech: Cut labor and operational costs, accelerate service delivery and efficiently scale your technology deployment.

Wholesale

The wholesale food sector demands strategic focus on growth, cost management and navigating complex market dynamics. Consider expansion through acquisitions or streamlining through divestitures. Strategic investments in technology are crucial for refining pricing strategies and optimizing logistics, keeping your business competitive.

Agriculture

Your agriculture business faces the dual challenges of meeting regulatory demands and consumer expectations. Enhancing manufacturing and supply chain efficiency, driving innovation and improving traceability and compliance is critical for success. It’s essential to maintain high quality and adhere to ESG standards, while strategic partnerships can optimize your product offerings for specific markets.

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Briggs Briner

Briggs Briner

Restaurants, Food Service and Wholesale Leader, PwC US

Alberto Dent

Alberto Dent

Restaurants, Wholesale, and Agriculture Sector Leader, PwC US

Ali Furman

Ali Furman

Consumer Markets Industry Leader, PwC US

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